Content Design is Model Design

I lead design teams at the intersection of linguistic logic and machine learning. Currently at Zillow. Formerly Meta, Lyft, and Wealthfront. Based in Atlanta.

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The era of the "string" is over.

We're witnessing a fundamental shift from deterministic UI to probabilistic systems. In this new landscape, we're going beyond choosing words; and architecting behavior. If the model is the interface, then linguistic logic is the engine.

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The Methodology

The White Paper: The Great Convergence

A strategic framework for transitioning enterprise content teams into behavioral architects. I cover the "how" of AI governance, re-skilling workflows, and mitigating model risk at scale.

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The Evidence

Project 1

Project 2

The Stats

Strategic Leadership

Currently open to Director-level roles or advisory partnerships in the Atlanta ecosystem.